Three former Coral Capital Holdings executives are spearheading a $100 million fundraising initiative to establish a BNB treasury company, according to Bloomberg reports. Patrick Horsman, Joshua Kruger and Johnathan Pasch aim to replicate MicroStrategy's Bitcoin accumulation strategy with Binance's native token through their newly formed Build & Build Corporation.
The planned Nasdaq listing mirrors Michael Saylor's approach at MicroStrategy, which now holds 【592,000 BTC】 worth approximately $35 billion. ——This marks the first major attempt to apply the corporate treasury model to altcoins—— with BNB's current market cap standing at 【$87.8 billion】 as the fifth-largest cryptocurrency.
Standard Chartered analysts previously predicted BNB could double in value this year, citing increased network utility. The token serves dual purposes as both a utility asset for Binance services and the native currency of BNB Chain - factors potentially driving the hedge fund veterans' confidence.
Interestingly, the fundraising comes weeks after Japan's Metaplanet expanded its Bitcoin holdings to 【11,111 BTC】, while 21 Capital emerged with $3.9 billion in BTC backing from major firms including Tether and SoftBank.
The move reflects growing sophistication in digital asset allocation models beyond Bitcoin. Build & Build Corporation's structure suggests increasing institutional comfort with altcoin exposure, particularly for ecosystem tokens with established use cases.
As of press time, the executives aim to complete fundraising by month-end, with accumulated BNB tokens potentially exceeding 【160,000】 at current prices. Market observers will watch whether this sparks similar altcoin treasury initiatives across the industry.